Top 5 Fashion Games Performance in South America, Q2 2025

During the second quarter of 2025, the top fashion games on a unified platform in South America demonstrated varied performance in terms of downloads, revenue, and active users. Here's a detailed look at each app's trends.

Project Makeover by Magic Tavern, Inc. showed a fluctuating pattern in weekly revenue, peaking at around $20K in mid-April and again in late June. Weekly downloads initially surged to over 88K in mid-May but later settled around 41K by the end of the quarter. The app maintained a robust user base, with active users hovering around 400K to 490K.

Covet Fashion: Dress Up Game from Crowdstar LLC experienced a notable increase in weekly revenue, reaching approximately $11.6K in mid-May. Downloads spiked to about 8.9K during the same period, while active users increased steadily from 26K to over 32K before slightly declining towards the quarter's end.

SuitU: Fashion Avatar Dress UP by Libii HK Limited saw a gradual rise in revenue, peaking at around $8.1K in mid-June. Downloads and active users exhibited a downward trend, with downloads dropping from 8K to approximately 2.8K by the end of June, and active users decreasing from 60K to 46K.

Pocket Styler: Fashion Stars from Nordcurrent UAB had a consistent revenue stream, reaching a high of $4.6K in mid-April. Downloads remained low, with a peak of around 2.4K in early April, while active users saw a decline from 7.2K to 4.3K throughout the quarter.

Finally, Glow Fashion Idol by Crazy Labs recorded a steady increase in revenue, reaching up to $3.7K in mid-June. Downloads were robust, peaking at about 34.7K in early June. Active users remained stable, fluctuating between 91K and 109K.

These insights, sourced from Sensor Tower, highlight the dynamic trends in the fashion gaming sector in South America. For more detailed analytics, visit Sensor Tower's platform.